Newmeasures: Insights for an exceptional workforce

Our Clients

Meet Our Team

Lee Stroud WEB--5
Lee Stroud
Principal and President

Lee Stroud, M.A. is Newmeasures’ Principal and President. Lee has been helping leaders leverage employee surveys and talent assessment data to guide critical business decisions for more than 20 years. Lee’s extensive experience and her degree in I/O Psychology give her the skills to effectively balance science and practical application when helping clients create a listening culture. Lee is particularly passionate about demonstrating the bottom-line impact of the employee experience. Her belief that listening programs should be aligned with each organization’s strategy is foundational to the Newmeasures approach.

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Wendy Mack
Vice President

Wendy Mack, Newmeasures' Vice President, has been helping business and HR leaders transform their organizations for more than two decades. Her deep knowledge and practical experience in all aspects of organization development and change management enable her to advise clients as they develop strategic approaches to employee listening. Wendy is a recognized thought leader and an author of numerous books and articles on the topics of leadership, learning, change, and communication.

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Callie Rushton
Director of Implementation

As Director of Implementation at Newmeasures, Callie strives to deliver an exceptional experience to clients as they work to gather meaningful employee feedback and make positive organizational change. With a degree in Human and Organizational Development from Vanderbilt University, she is passionate about using data and best practices to help organizations improve the wellbeing of their employees, achieve strategic goals, and create awesome places to work. Outside of the office, she likes to enjoy all Colorado has to offer: skiing, rock climbing, camping, and spending time with her friends.

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Madison Hanscom
Director of People Science

As a Director or People Science at Newmeasures, Dr. Madison Hanscom uses her experience in organizational science to diagnose problems and build solutions. With years of experience in applied research, Madison leverages her knowledge in research methods, design, and statistics to develop and administer assessments. Madison enjoys translating data for practical use and partnering with clients to create better workplaces.

Lee Stroud

Principal and President

Lee Stroud, M.A. is Newmeasures’ Principal and President. Lee has been helping leaders leverage employee surveys and talent assessment data to guide critical business decisions for more than 20 years. Lee’s extensive experience and her degree in I/O Psychology give her the skills to effectively balance science and practical application when helping clients create a listening culture. Lee is particularly passionate about demonstrating the bottom-line impact of the employee experience. Her belief that listening programs should be aligned with each organization’s strategy is foundational to the Newmeasures approach.

Wendy Mack

Vice President

Wendy Mack, Newmeasures' Vice President, has been helping business and HR leaders transform their organizations for more than two decades. Her deep knowledge and practical experience in all aspects of organization development and change management enable her to advise clients as they develop strategic approaches to employee listening. Wendy is a recognized thought leader and an author of numerous books and articles on the topics of leadership, learning, change, and communication.

Callie Rushton

Director of Implementation

As Director of Implementation at Newmeasures, Callie strives to deliver an exceptional experience to clients as they work to gather meaningful employee feedback and make positive organizational change. With a degree in Human and Organizational Development from Vanderbilt University, she is passionate about using data and best practices to help organizations improve the wellbeing of their employees, achieve strategic goals, and create awesome places to work. Outside of the office, she likes to enjoy all Colorado has to offer: skiing, rock climbing, camping, and spending time with her friends.

Madison Hanscom

Director of People Science

As a Director or People Science at Newmeasures, Dr. Madison Hanscom uses her experience in organizational science to diagnose problems and build solutions. With years of experience in applied research, Madison leverages her knowledge in research methods, design, and statistics to develop and administer assessments. Madison enjoys translating data for practical use and partnering with clients to create better workplaces.

Brittany Johnson
Brittany Johnson
Implementation Specialist

Brittany focuses on collaborating with clients to ensure that they are receiving excellent service as well as obtaining actionable feedback to make informed changes within the workplace. She obtained her Masters in Applied Industrial and Organizational Psychology from Colorado State University. Prior to joining Newmeasures, she administered employee surveys and pre-employment testing for a variety of different organizations. Brittany is excited to work with clients to implement surveys that will ultimately help to make a better workplace and further engage employees of various organizations around the world. When she is not working, Brittany likes to garden, spend time with her dogs, and do her part to help the environment.

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Christine Murphy
Senior Solutions Strategist

As Senior Solutions Strategist with Newmeasures, Dr. Christine Murphy uses her training in Industrial/Organizational Psychology along with 20+ years of experience advising organizations on Employee Selection, Engagement, and Performance Management projects to craft tailored solutions for each client’s unique needs. Her personal passion for health and well-being, aligned with perspective from work with over 100 companies spanning virtually every industry, shapes her approach to solving organizational challenges and boosting employee engagement and performance.

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Crystal Robertson
Senior Consultant

Crystal Robertson, Senior Consultant, has experience supporting organizations in quality and process improvement, change management, and leadership coaching. Crystal has more than 15 years of experience leading individuals and teams in the healthcare industry. She combines science and practice to help leaders build effective and high-performing organizations by aligning strategy to business outcomes and creating work environments where employees can thrive.

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Genicia Corney
Insights Consultant

Genicia is an Insights Consultant who is dedicated to increasing organizational engagement, offering curated business solutions and achieving goal-driven results. She leverages her previous leadership and operations experience in the non-profit and for-profit sectors to help organizations overcome their challenges. She recently earned her Master of Arts degree in Industrial Organizational Psychology from the University of Georgia. During her time in graduate school, Genicia consulted to several organizations, to include developing a competency model for a leading, global automaker and developing mindfulness training for a private university. Genicia takes pride in offering a fun, high-quality experience for her clients.

Brittany Johnson

Implementation Specialist

Brittany focuses on collaborating with clients to ensure that they are receiving excellent service as well as obtaining actionable feedback to make informed changes within the workplace. She obtained her Masters in Applied Industrial and Organizational Psychology from Colorado State University. Prior to joining Newmeasures, she administered employee surveys and pre-employment testing for a variety of different organizations. Brittany is excited to work with clients to implement surveys that will ultimately help to make a better workplace and further engage employees of various organizations around the world. When she is not working, Brittany likes to garden, spend time with her dogs, and do her part to help the environment.

Christine Murphy

Senior Solutions Strategist

As Senior Solutions Strategist with Newmeasures, Dr. Christine Murphy uses her training in Industrial/Organizational Psychology along with 20+ years of experience advising organizations on Employee Selection, Engagement, and Performance Management projects to craft tailored solutions for each client’s unique needs. Her personal passion for health and well-being, aligned with perspective from work with over 100 companies spanning virtually every industry, shapes her approach to solving organizational challenges and boosting employee engagement and performance.

Crystal Robertson

Senior Consultant

Crystal Robertson, Senior Consultant, has experience supporting organizations in quality and process improvement, change management, and leadership coaching. Crystal has more than 15 years of experience leading individuals and teams in the healthcare industry. She combines science and practice to help leaders build effective and high-performing organizations by aligning strategy to business outcomes and creating work environments where employees can thrive.

Diane Wismer

Senior Consultant

As a Senior Consultant, Diane brings 20 years of experience in Leadership, Organizational Development, and Operations in the for-profit and nonprofit sectors. From start-ups to Fortune 500 companies, she’s helped organizations build the kind of environments where people thrive and do their best work. She’s a people-centered partner on large-scale change and culture initiatives utilizing organizational assessment and design. She’s also a Gallup-Certified Strengths coach and Be Well Lead Well Pulse® Guide.

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Jeanine Small
Implementation Specialist

Jeanine acknowledges that employees are an organization’s most valuable resource, and their engagement and productivity are key to any company’s sustained success. Having earned both a business degree from Indiana University, Kelley School of Business and a master’s in organizational psychology, Jeanine enjoys utilizing her professional skills and deep understanding of human behavior in the workplace to support clients in effectively giving their employees a voice. As an Implementation Specialist, she leverages best-in-class technology and employee experience data to support clients in driving their listening strategies forward in alignment with superordinate organizational goals. For fun, Jeanine enjoys outdoor adventuring (hiking, biking, and kayaking), reading and spending time with friends and family.

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Jordyn Isner
Implementation Specialist

Jordyn is passionate about using her mathematical knowledge to support the collection and analysis of employee listening feedback. Recently graduating from Metropolitan State University of Denver with her Bachelor of Science in mathematics and a minor in business, she is dedicated to driving success and optimizing outcomes for clients. Outside of work, Jordyn is a competitive disc golfer and enjoys spending time with her friends and family. Connect with Jordyn at https://www.linkedin.com/in/jordynrayisner/

Kentaro
Kentaro Kawasaki
Implementation Specialist

Combining his background in Industrial & Organizational Psychology, his passion for data analysis and statistics, and his vision of a healthy, happy, and productive workplace, Kentaro utilizes his professional and personal skills in the workplace to support initiatives of employee voice. As an Implementation Specialist, Kentaro strives to see the story in data patterns and push for organic and sustainable change while preserving the heart of the organization. In his free time, Kentaro enjoys cooking, martial arts, and golf.

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Marti Martin
Implementation Specialist

Surveys and the impact of their results are Marti’s passion. The ability to make a positive impact and influence change fuels her. Helping clients achieve their goals with a strategic plan is what led her to Newmeasures. Marti came to Newmeasures with 6+ years of Qualtrics experience in both the mortgage and healthcare industries. She loves her Alma mater, Michigan State University, where she obtained a Bachelor of Arts in Interdisciplinary Humanities. Prior to switching careers into survey implementation, Marti was a sports reporter.

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Molly Weisshaar
Implementation Specialist

Molly is passionate about helping people deeply hear one another. She strives to use data as a way to elevate an organization’s understanding of strengths and opportunities without erasing the “humanness” of the experience. At Newmeasures, Molly collaborates with clients to activate on customized solutions that support the organization’s needs. Connect with Molly at https://www.linkedin.com/in/molly-weisshaar/

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Rachel Perpich
Associate Consultant

Rachel is an Associate Consultant who collaborates with the team to create personalized materials for clients using employee survey data. She recently earned her Master of Science degree in Industrial Organizational Psychology with a concentration in Occupational Health Psychology from Colorado State University. As a graduate student, Rachel found her passion for science communication and employee wellness, sparking an interest in translating technical findings for those who are able to utilize it for the betterment of employee experiences. Connect with Rachel at https://www.linkedin.com/in/rachel-perpich/

Timmina Williams
Timmina Williams
Marketing Specialist

Timmina is a seasoned marketing specialist with a passion for crafting compelling social media content and optimizing WordPress websites. With a proven track record, she excels in project management and recently spearheaded the successful development of a cutting-edge website for her organization. Connect with Timmina at https://www.linkedin.com/in/timmina/

Meet Our Founders​

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Diane Fassel
Founder and Advisor

Diane founded Newmeasures in 1997 and has helping teams and organizations achieve their potential ever since. A graduate from Harvard University, Diane specializes in teams, mediation and conflict management.

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Larry Murphy
Founder and Advisor

Larry founded Newmeasures in 1997 and has been designing innovative surveys ever since. A Research Psychologist, Larry has deep expertise in survey design, statistical analysis, job stress and quality of work life.

Meet Our Team

Brittany Johnson

Implementation Specialist

Brittany focuses on collaborating with clients to ensure that they are receiving excellent service as well as obtaining actionable feedback to make informed changes within the workplace. She obtained her Masters in Applied Industrial and Organizational Psychology from Colorado State University. Prior to joining Newmeasures, she administered employee surveys and pre-employment testing for a variety of different organizations. Brittany is excited to work with clients to implement surveys that will ultimately help to make a better workplace and further engage employees of various organizations around the world. When she is not working, Brittany likes to garden, spend time with her dogs, and do her part to help the environment.
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Callie Rushton

Director of Implementation

As Director of Implementation at Newmeasures, Callie strives to deliver an exceptional experience to clients as they work to gather meaningful employee feedback and make positive organizational change. With a degree in Human and Organizational Development from Vanderbilt University, she is passionate about using data and best practices to help organizations improve the wellbeing of their employees, achieve strategic goals, and create awesome places to work. Outside of the office, she likes to enjoy all Colorado has to offer: skiing, rock climbing, camping, and spending time with her friends.

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Christine Murphy

Senior Solutions Strategist

As Senior Solutions Strategist with Newmeasures, Dr. Christine Murphy uses her training in Industrial/Organizational Psychology along with 20+ years of experience advising organizations on Employee Selection, Engagement, and Performance Management projects to craft tailored solutions for each client’s unique needs. Her personal passion for health and well-being, aligned with perspective from work with over 100 companies spanning virtually every industry, shapes her approach to solving organizational challenges and boosting employee engagement and performance.

Read More Read Less

Crystal Robertson

Senior Consultant

Crystal Robertson, Senior Consultant, has experience supporting organizations in quality and process improvement, change management, and leadership coaching. Crystal has more than 15 years of experience leading individuals and teams in the healthcare industry. She combines science and practice to help leaders build effective and high-performing organizations by aligning strategy to business outcomes and creating work environments where employees can thrive.
Read More Read Less

Diane Wismer

Senior Consultant

As a Senior Consultant, Diane brings 20 years of experience in Leadership, Organizational Development, and Operations in the for-profit and nonprofit sectors. From start-ups to Fortune 500 companies, she’s helped organizations build the kind of environments where people thrive and do their best work. She’s a people-centered partner on large-scale change and culture initiatives utilizing organizational assessment and design. She’s also a Gallup-Certified Strengths coach and Be Well Lead Well Pulse® Guide.
Read More Read Less

Genicia Pegues

Insights Consultant

Genicia is an Insights Consultant who is dedicated to increasing organizational engagement, offering curated business solutions and achieving goal-driven results. She leverages her previous leadership and operations experience in the non-profit and for-profit sectors to help organizations overcome their challenges. She recently earned her Master of Arts degree in Industrial Organizational Psychology from the University of Georgia. During her time in graduate school, Genicia consulted to several organizations, to include developing a competency model for a leading, global automaker and developing mindfulness training for a private university. Genicia takes pride in offering a fun, high-quality experience for her clients.
Read More Read Less

Lee Stroud

Principal and President

Lee Stroud, M.A. is Newmeasures’ Principal and President. Lee has been helping leaders leverage employee surveys and talent assessment data to guide critical business decisions for more than 20 years. Lee’s extensive experience and her degree in I/O Psychology give her the skills to effectively balance science and practical application when helping clients create a listening culture. Lee is particularly passionate about demonstrating the bottom-line impact of the employee experience. Her belief that listening programs should be aligned with each organization’s strategy is foundational to the Newmeasures approach.

Read More Read Less

Madison Hanscom

Director of People Science

As a Director or People Science at Newmeasures, Dr. Madison Hanscom uses her experience in organizational science to diagnose problems and build solutions. With years of experience in applied research, Madison leverages her knowledge in research methods, design, and statistics to develop and administer assessments. Madison enjoys translating data for practical use and partnering with clients to create better workplaces.
Read More Read Less

Meadow Hardy

Implementation Specialist

Meadow is passionate about taking a holistic, data-driven approach to help clients collect meaningful employee feedback and identify areas of strength, opportunity, and growth within their organizations. She strives to create an exceptional client experience by listening and tailoring solutions that meet their needs. Her Master’s in Public Health from the Colorado School of Public Health, as well as her experience in employee health and wellness, guides her work in equipping clients with the tools to drive positive organizational change and foster healthier, happier, and more engaged workplaces. In addition to being an Implementation Specialist, she is an avid thrifter, outdoor adventurer, bookworm, and health enthusiast.
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Molly Weisshaar

Implementation Specialist

Molly is passionate about helping people deeply hear one another. She strives to use data as a way to elevate an organization’s understanding of strengths and opportunities without erasing the “humanness” of the experience. At Newmeasures, Molly collaborates with clients to activate on customized solutions that support the organization’s needs. Molly obtained her Master’s in Counseling Psychology from Colorado State University. Prior to joining Newmeasures, Molly was a collegiate academic success coach and instructor. She also worked with a SaaS startup to help build a strengths-based performance management platform. Outside of work, Molly loves spending time outside – hiking, camping, climbing, biking, skiing, gardening, birdwatching, and soaking in all of Colorado’s wonderful seasons.
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Marti Martin

Implementation Specialist

Surveys and the impact of their results are Marti’s passion. The ability to make a positive impact and influence change fuels her. Helping clients achieve their goals with a strategic plan is what led her to Newmeasures. Marti came to Newmeasures with 6+ years of Qualtrics experience in both the mortgage and healthcare industries. She loves her Alma mater, Michigan State University, where she obtained a Bachelor of Arts in Interdisciplinary Humanities. Prior to switching careers into survey implementation, Marti was a sports reporter.
 
 
 
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Wendy Mack

Vice President

Wendy Mack, Newmeasures' Vice President, has been helping business and HR leaders transform their organizations for more than two decades. Her deep knowledge and practical experience in all aspects of organization development and change management enable her to advise clients as they develop strategic approaches to employee listening. Wendy is a recognized thought leader and an author of numerous books and articles on the topics of leadership, learning, change, and communication.

Read More Read Less

Meet Our Founders

Diane Fassel

Founder and Advisor

Diane founded Newmeasures in 1997 and has helping teams and organizations achieve their potential ever since. A graduate from Harvard University, Diane specializes in teams, mediation and conflict management.
Read More Read Less

Larry Murphy

Founder and Advisor

Larry founded Newmeasures in 1997 and has been designing innovative surveys ever since. A Research Psychologist, Larry has deep expertise in survey design, statistical analysis, job stress and quality of work life.
 
 
 
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